Creating an effective website is about architecture and design, functionality and compatibility, hot and cold running water...
But mostly, it's about asking the right questions—
and applying the answers.
Amy Stone is the creative side of MOWA and the one most likely to answer the phone. She received her B.F.A. in Communication Design from Otis Art Institute of Parsons School of Design in Los Angeles, and hopes to bring about world peace through effective use of color.
Mark Kaproff is the anchor, the glue, the mixed metaphor that keeps things running smoothly and on schedule. He's everything organizational and logistical, and his upbringing in music hasn't hurt, either.
Your website should feel like a place you want to be.
Your website should do for you what you need it to do.
Your website should give you room to grow.
When you go to your website, you should like yourself just a little more.
Your website should be built on stable ground to withstand tectonic shifts and shifting technologies.
You should be able to go to your colleagues' or competitors' websites and think, "That's nice, but I like mine better."
When you look at your website and remember the process of getting it built, you should be able to say, "That was surprisingly painless."